This isn't the new timrauchdds.com yet — it's a directional preview. Three homepage concepts, all wired up with your real video, photos, book, and patient transformations, so you can react to design feel before we invest the time to build out a full site. Open all three. Tell me which one resonates. Then we go from there.
All three pages are real. Hero video, real patient before-and-afters, the book, your bio. Spend a minute on each before deciding.
Bottom-right of every page: a small pill to flip between the three directions in place. Editorial also has a typography switcher in the bottom-left — try Åland (default) vs Bricolage to feel the range.
The hero video and typography are designed for laptops and tablets first. Phone works, but the design lives at 13″+.
Premium and warm. Sage green accents, warm cream background, video hero, real Tim photos, the book, real patient transformations. The closest neighbor to Aesop / Tend / Faherty. This is the one I'd build the rest of the site around.
Open Editorial →Pulls hardest on editorial energy — massive serif headlines, full-bleed video hero, "A profile of Dr. Rauch" framing, pull quotes, portfolio-style transformations. Boldest brand stance of the three. Either lands or doesn't.
Open Magazine →The quietest. Warm beige dominates, terracotta accent, single-column vertical flow, horizon SVG dividers. Feels like a boutique hotel or wellness destination, not a dental site. Most restrained, most likely to age well.
Open Coastal →Three homepage concepts, fully designed. Each one has the hero, the about, the services split, the patient transformations, the book, the reviews, the contact CTAs — everything the front door needs to do. They're real, they work, they're hosted, your phone can open them.
What they're not: a complete site yet. No services sub-pages, no booking backend, no contact form wired up, no analytics. We don't build any of that until you've picked the direction these set.